By using the above-mentioned techniques, you can easily increase your BigCommerce online store site leading speed. All Rights Reserved. An efficient solution would be to make a few categories and then making further sub-categories of them. If your BigCommerce website feels slow, it will frustrate customers and potential customers alike; let us help maintain your BigCommerce website! Google wants its search engine results pages (SERPs) loaded in under half a second so users dont get frustrated or impatient as soon as their desired website doesnt pop up immediately after typing something into the browser bar.
In fact, 79% of consumers who report dissatisfaction with website performance are less likely to buy from that site again. But the slower a site load time, the fewer shoppers who are likely to convert. However, its important to keep in mind that the more you add to your store, the more code has to be loaded with every click your customers make. BigCommerce, an ecommerce software provider, is already working on speeding up load times for its users. It might be possible that a combination of old google tags (ga) and the newer ones (gags) are being used at the same time which is causing the tracking of your Google Analytics three times. According to a survey up to 79% of consumers never purchase from the websites they feel dissatisfied with. Having a responsive website isstandard practice these days. At Optimum7, we are committed to providing the best BigCommerce development services that will increase your organic traffic, conversion rates, and business with enterprise-level capabilities and keep customers coming back. Switching from Blueprint to Stencil, BigCommerces newest and fastest framework, is the best way to improve page load speed. Pingdom is an awesome free service that runs an analysis of your site and lists the top load speed factors. We recommended using JPG files to keep your site clean and prevent a slow site speed. Our team is happy to help you leverage BigCommerce and aid in the design and development of your online store. Our favorite tool for this job is ImageOptim, which compresses image files without any serious loss in quality.
Here are a few tips to take advantage of BigCommerces fast online store speeds and improve your website traffic: Page load speed tests are a simple way to analyze the performance of your BigCommerce store, as a site speed test determines which factors affect your site loading time. Try making sure all images on the site are optimized, minifying CSS and JavaScript files to decrease file size, lazy loading images where possible, limiting app use when its not necessary, and then using PageSpeed Insights to find track changes and find additional ways you to improve performance. While apps are awesome, they can also be a huge headache. If you adhere to the following guidelines, you will increase your sites speed: BigCommerce does automatically resize product photos to fit in your product descriptions and thumbnail areas of your website, so you dont have to be concerned with uploading multiple sizes of the same image. All of this will result in decreasing the site load time. For example, if one consumer in Europe visits your site, they will receive their images and other files directly from a nearby data center rather than getting them all through the main data centers that store them; this decreases latency time. Speed is a major ranking factor for Google. PageSpeed Insights is Googles tool for analyzing how well a website loads on all devices and browsers. In doing so, you may have renamed some of your category pages. It offers some great tips that could contribute to speeding up your BigCommerce stores, such as minifying JavaScript and CSS. The opinion(s) expressed in this article are the author's own and may not reflect the opinion(s) of WebCitz, LLC. This features ties the old URL to a category (or product) within the admin regardless of where you choose to point it next. This helps to distribute your images and other files as quickly as possible to shoppers all over the world. As your store grows and evolves, you will likely make changes, add inventory, and create new categories for your products. This is the recommended pixel width on BigCommerce. Whether you want us for migration, integration of any application, or need an online store redesigning service; lets know about your requirements and our team will contact you. CloudFlare is a great option for website owners looking to speed up their site. Customers are the most important part of your store and many online shoppers. A member of our team will be in touch! - All rights reserved.Terms & Conditions | Privacy Policy | Disclaimer | Accessibility Statement | Sitemap, We use cookies to give users the best possible experience. If youve been using both old Google Analytics tags (ga) and newer ones like gags, its possible the two are being used at once which could cause your analytics to be tracked three times. If this is happening, clean up any conversion tracking code that uses incompatible tagging systems immediately so conversions arent misattributed in reports or ads. While it is very handy that BigCommerce provides the use of third-party applications for the benefit of our BigCommerce online store, it should also be remembered that excess of these applications will directly result in slower loading times for your Big Commerce online store. BigCommerce reduced average response time on their sites to one-third of a second, so you're already ahead of the curve just by being on BigCommerce. And speed increases of a second or more can make a huge difference in your bottom line. Use JPG files instead of PNG as the former has a lower file size and the quality of the image is also not sacrificed. Well work with you in the initial phases of your project to figure out whats making your BigCommerce site lag, identifying common problems and challenges that are unique to you. In this blog post, well explore several ways that you can speed up a BigCommerce store without breaking the bank or doing too much work yourself. If you want to customize your store's design, make use of theBigcommerce CDN. To make your BigCommerce store more efficient, you can use a CDN to deliver static content from global nodes. There might be very basic errors in your JavaScript which might have gone unnoticed the first time around such as syntax mistakes that might be causing some scripts to not run properly. JPG files are better than PNGs since they have lower file sizes with no loss in quality. Faster pages sell more. If this is the case then it should be cleaned up immediately and it should be made sure that your conversion tracking code is using the same tagging system. Essential BigCommerce web design tips for Ecommerce Store! Scale Up your business with BigCommerce Integration! How To Choose A BigCommerce Agency To Work With, BigCommerce Support: How To Optimize Your Store, Bigcommerce Enterprise Features To Increase Revenue, BigCommerce SEO: How To Rank Your Products In Search, The Complete Guide to eCommerce Site Search, how Groove can help your mid-market business thrive on BigCommerce Enterprise. Customers who shop online not only want the convenience and selection that ecommerce offers, they also want it fast. BigCommerce offers a ton of applications to increase conversion, but speed suffers the more apps you use.
Luckily, with BigCommerce, you dont have to worry about that because it automatically redirects. As a result of that happiness, youll get increased traffic from Google SEO rankings for this site. This dissatisfaction may be caused by several factors but one of the major ones and possibly the most important is the time it takes to load a site. The Width of your images should not exceed 1250 PX. The best practice is to only include a few recent posts per category, and then link out to all the other blog content in that section with links. We provide BigCommerce development service to fuel your business with enterprise level capabilities and keep your customer coming back! This will help decrease page load time which can increase conversions. The above-mentioned approaches will assist in increasing your Bigcommerce store traffic as well as lead customers happy together with a system that may cause bringing on additional visitors and also boosting big commerce SEO solutions. It also increases on-site conversions by making it more appealing to both users and search engine crawlers demanding speedier sites because faster websites are better at keeping visitors longer. Check out our recent post to learn more of the specifics regarding website maintenance. When you test your site for speed, you will be able to determine which apps are the heaviest offenders on your site.
Many apps have great customer support that will help answer your questions and maybe even provide a few tips of their own. With some ecommerce solutions this can create problems because certain subcategories and products may be associated with old categories and now their path is unclear. As time passes and like every somewhat successful online store, your BigCommerce online store will also undergo many changes which may include making new categories and sub-categories for your products. Keeping categories simple will help with this as well! The faster a page loads, the more people will stay on that page and browse through what youre selling. Web pages should be less than 2 seconds to load, or else the user may leave. We recommend using tools such as YUICompressor or Clean-css to accomplish this task. Take advantage of the Dynamic Link Redirect Type. A quick and easy way to clean up these trailings is to ask about how many pages are on one single URL address before cleaning them all individually. These images can take longer to load and display on your page, so make sure theyre the right size before uploading them! This online business reasoning has been shown by research conducted at Amazon which showed that there was an increase in eCommerce revenue when products were placed further down the recommendations list because people didnt want to wait long enough time until those items appeared at top positions. If youre a better seller than you are a coder, you can always hire a web developer to help you make the changes necessary to optimize your sites page load time. Our team is happy to help you leverage BigCommerce and aid in the, If you have any questions, would like to view.
Site speed tests are an accurate way to analyze your BigCommerce store speed, as it determines the top factors affecting the speed of your BigCommerce store. That's how many "dots per inch" your photos need to be to display properly on the web. You can get help from a BigCommerce web developer who can help with this, especially if it requires changes to your Stencil theme. One of the quickest ways to speed up a BigCommerce store is by optimizing images. Aimeos vs Adobe Commerce (Magento) Compare and select the best ecommerce platform for your store! If this happens, don't worry - BigCommerce has you covered with automatic redirects. Similarly, keeping in check the number of products being showed per page will also serve the same purpose. In addition, you should optimize your meta descriptions to increase your organic traffic and revenue. In the beginning stages of growth for this BigCommerce site, new categories and sub-categories have been created that may cause some products to be categorized incorrectly or linked with older communities. In this blog, learn how to increase your BigCommerce Site Speed with these 4 solutions. All Rights Reserved. Compressing hundreds of small-sized JPEGs can take just a few minutes and will make your website feel much snappier as you navigate through it. There are many ways to optimize your BigCommerce store for speed. Use the following techniques to increase your BigCommerce websites speed and performance, leading more customers to stay satisfied with their experience. It also says dpi is vital because an image being printed has a pixel count of 300, whereas when its on BigCommerces site you want to use 72dpi. Tip: Run a Pingdomtest on your site. One way optimized websites reduce their page load time is through leveraging browser caching when a webpage saves an image or file locally in its cache so it doesnt have to be downloaded again for future visits. Some examples include enabling compression, minifying CSS JS and HTML, reducing redirects, removing render-blocking JavaScript which will help improve the users experience by getting rid of long load times. Fortunately, BigCommerce provides a solution to this problem as it automatically redirects. In today's fast-paced world where attention spans are only getting shorter for people, consumers mustnt feel like their time is being wasted, which leads to them moving on to another seller. If your customer encounters a page on your BigCommerce store that isnt lightning-quick, they will likely move on to a faster website, costing you valuable sales. Speed is everything in todays digital world. Sites that are slow on desktop are unusable on mobile and tablet. Make sure you're using a BigCommerce theme or custom website build that is responsive. You can use the BigCommerce CDN for the related services. Luckily, being on BigCommerce alone gives you an advantage as the e-commerce software provider heavily prioritizes on improving the site loading speed for its users. Another handy tip is to optimize your menus. Once you reach out to us, one of our BigCommerce experts will get back to you within 24 hours to learn about your business and consult with you on the best solution for your needs. One of the easiest and most effective ways to speed up a BigCommerce store is with fast themes. Its similar to site speed, but when focusing on eCommerce website speed you focus specifically on the attributes that make up this one particular aspect of web development and enhance their efficiency. Fix redirects that may lead users away from the intended page on your BigCommerce store this will help improve SEO score as well. Although we love how BigCommerce offers a ton of applications to increase conversion, it's important to remember that the more you use, the slower your BigCommerce site speed will be. Satisfied mobile users will be more likely to buy from you or spread good word-of-mouth about your brand! Be sure to consider how "heavy" an app is before taking the plunge. Site and page load speed testing tools include Google Page Speed for free online use for this purpose. You dont need to upload a 3000 x 3000 image if you only need a 100 x 100 product image. This is because more apps require more code to load each and every time your customers click around. Improve your BigCommerce site speed (and your SEO) by implementing these 4 solutions. Page speed is important to Bigcommerce SEO because it can affect rankings in both direct and indirect ways.
The image sizes shouldnt be excessively large because it could potentially slow down the load speed of your online stores pages and frustrate customers. You can't expect customers to purchase something that fails to load on your website. A quick and nifty solution is to inquire about your site's redirect page and do some cleaning up. Limiting your photos to 72dpi increases page load speed and helps to prevent any loading errors. Here are 4 solutions to solving BigCommerce Site Speed challenges: Though we love the full-width, retina-ready photos from ourprofessional photographer friend's latest vacation, your product photos do not need to be billboard-sized to impress customers. Shopify Customization - The best way to extend your store! This is great news for BigCommerce store owners, as its been shown that many online shoppers simply will not wait more than 2 seconds for pages to load. To remedy this, you can easily check your websites redirect page and do some cleaning up. BigCommerce, an eCommerce platform, provides a solution to this problem by automatically redirecting. Ready to get started?
Oatly is gaining insight into their ecommerce and subscription data and laying the groundwork for future ecommerce expansion with Glew. Having a responsive website isstandard practice these days. Rather than having to load these files from main data centers only, load your files from the data center that is located closest to where your shoppers are. Another thing that web developers/store owners should keep in mind when trying to increase loading speed would be optimizing images because the image size could also impact site performance positively if done correctly. Typically, this may cause problems because certain subcategories or products may be associated with a former category, and now they don't know where to go. Know the Prerequisites! Users have grown accustomed to things happening immediately and the days of delays are long gone.
For example, syntax mistakes can cause scripts to not run properly and should be fixed as soon as possible. Responsivenesshelps to shrink photos as users shrink screen size and helps, Though we love PNG files for saving images with transparent, Improve your BigCommerce site speed (and your, ) by implementing these 4 solutions.
Read all about our BigCommerce integration here. The biggest reason for customer dissatisfaction is the time it takes to load an online store. The same can be said about your Shopify store as well, read more on how to speed up your Shopify website in our post! Use a CDN (content delivery network) which allows faster download speeds across geographic locations by caching data at multiple data center points within an ISPs infrastructure around the world depending on how often content changes in order to decrease latency). BigCommerce automatically resizes your product images to fit in the product detail and thumbnail areas of the site, so you don't have to worry about uploading multiple versions of the same image. Mobile optimization is crucial to maintaining their satisfaction and trust in you, no matter what devices a customer uses. Optimum7 can help you set the right goals, offer and implement creative and technical strategies, and use data and analytics to review and improve your businesss performance. The great news is that most page speed test sites will offer suggestions as to how you can improve the score for BigCommerce site. There are many free tools to check the speed of your website, such as Pingdom and Googles PageSpeed Insights. Website speed is the speed at which your website loads in a browser. The great news is it automatically redirects them. Optimize your BigCommerce Abandoned Cart with an All-You-Need Guide!
Glew integrates with BigCommerce to offer in-depth insights on your store's product, sales and customer data. Themes that use less CSS, JavaScript, or images will load noticeably faster than others because they take up much less space on your server. Todays online shoppers have so many websites at their fingertips, they dont have to suffer with slow loading sites. "I use Glew to make key decisions across a variety of business functions, including product and inventory, marketing, and overall business planning and budgeting. A member of our team will be in touch! Also, responsive images are crucial to increase your organic traffic and conversion rates. Keep the following guidelines in mind when sizing your images on your BigCommerce site. A faster website means better SEO, fewer bounces, and more sales. Las Vegas NV, Reno NV, Los Angeles, San Francisco, San Diego, Oakland, Sacramento, San Jose, Stockton, Modesto, Santa Rosa CA, Columbus, Cleveland, Cincinnati, Dayton, Akron, Amelia OHIO, Detroit MI, Lapeer MI, Sterling Heights MI, Miami FL, Orlando FL, New York City, LA CA, Jacksonville FL, Chicago Illinois, An ISO 9001 & ISO 27001 Certified Company, Copyright 2022 Skynettechnologies.com. Subscribe for industry insights and resources. However, if you change the category names more than once without clearing out your sites redirect history, it could result in slower load times for your BigCommerce online store. Product Page Examples for Optimized Conversion: Complete with Guide, The size of your pages (too many images or videos will increase page weight), Your hosting provider (the closer they are to you geographically, the faster their servers will be). This translates to the eCommerce market as well. While one of the best eCommerce platforms BigCommerce provides the use of third-party applications to help our online store, its important not to overload your site with too many apps. Many websites use menus enlisting several products. However, here are a few more neat tips and tricks you can apply for BigCommerce store speed optimization and ultimately increase traffic on your site. Before deciding what to do about heavy-hitting sites on your website, consider whether or not their support team is responsive and helpful with resolving issues. You can also improve your menus by keeping the number of products shown on each page to a minimum. It should be kept in mind that even though it is very necessary to catch the customers eyes, the images displayed dont have to be excessively large. The idea behind lazy loading is simple: only render those elements that are visible in the users viewport at any given moment, thereby saving loads of processing power while keeping things speedy. Its measured by the time taken to fully load, which can be affected by a few different factors, such as: The server response time is affected by the number of people on your site and traffic levels. Maybe you've recently overhauled your site to create some slick new categories or just received a huge inventory boost.
If you can get a passing Google Core Web Vitals score, your BigCommerce SEO service will provide much better results. BigCommerce recommends this width (or smaller) for all of your images. If they are unnecessary, consider removing them, and consider the weight of any future apps before you add them. Contact us for a free consultation on the best way to move your site. BigCommerce provides many built-in features to optimize your site for speed. For more information, read our. This means that if someone is shopping on your site or BigCommerce store and it takes over two seconds for the category page to load, they will probably leave. These tools measure load times and display a score for every metric they analyze. These should be fixed as soon as possible. JPG files compress PNG images to make them much smaller without sacrificing the quality. Make sure you're using a BigCommerce theme or custom website build that is responsive. The site speed test can also tell if youre using images with too large file sizes that may be slowing down page load speed. That said, if you have changed category names more than once, you are creating a trail of redirects that will slow things down on your website. As the availability of abundant choices in the market, most consumers expect the fastest and most efficient results when browsing through websites and many get turned away simply because the page takes longer to load. To improve the speed of your BigCommerce page and store, keep in mind to not overload your site with unnecessary content. If you have any questions, would like to view BigCommerce sites that Groove has launched or would like to learn more about how Groove can help your mid-market business thrive on BigCommerce Enterprise, contact us through the form below. That means that slow page load times can equal lost sales. How to prepare for Google Analytics 4 Migration? Using a CDN or Content delivery network can be very efficient when dealing with consumers around the world. As Big Commerce gives the user total control on setting up the layout of their store, it is recommended to keep the number of items displayed to around five for better site loading performance. Optimize site load time by using Googles Page Speed tool. Here are a few guidelines that should be followed when setting up a BigCommerce store. The evolving eCommerce landscape is making it increasingly easier for merchants to accommodate to the tech-savvy consumer. Groove Commerce 2007 2022. BigCommerce lets users control the number of Homepage items with featured, new, and top-selling products. Theres no need to get rid of every dynamic display on your website, but limiting the number to less than 5 will leave you in the best position for success. With some themes, you can display a snippet of recent blog posts in the sidebar or footer. No doubt the content on your website is the sole reason for its existence but it should be kept in mind that unnecessary and pointless content will only push your actual website further down and result in low speed. If you dont impress them the first go-around, most of those shoppers will move on to someone elses website instead. Disclaimer: WebCitz, LLC does not warrant or make any representations concerning the accuracy, likely results, or reliability of the information found on this page or on any web sites linked to from this page. Copyright 2004- WebCitz, LLC. It doesnt sound like much, but minifying these files can make a huge impact on the loading time of your website by significantly cutting down file sizes. Using the three tips above will help you optimize your sites speed and help your bottom line flourish. You can keep your stores layout organized by having no more than five items per page for better site loading performance and valuable sales. The longer it takes your stores website pages to load, the more site abandonment increases. Speed is important for your website because it affects the number of conversions youll make. When an image is printed it is 300 dpi, in comparison when an image is used on your BigCommerce online store it should be of 72 dpi as it will increase page load speed and also prevent loading errors. Use a Content Delivery Network (CDN)to copy all of your images and other static assets from your BigCommerce store to various, global data centers. Images should also be made smaller to decrease load time.
However, theyre also notorious for causing delays in loading pages because of the complicated redirection process that takes place behind-the-scenes. This may be the number one factor affecting site speed on your BigCommerce online store. This means that website developers must ensure their content is easy for search engines to read and index. Even differences of a millisecond can lead to upticks in conversions. However, if you don't feel comfortable customizing your store's design on your own, we recommend hiring a Certified BigCommerce Partner Agency, like Groove, to help. A digital marketing strategy is the path to profitability. Some tools such as Pingdom can help you see which apps are hogging your sites resources, but they may not be the only ones. At the end of 2015, BigCommerce reduced the average load time of their sites by 30 percent, making the response time less than half a second, on average. Check out how to Get your BigCommerce Store at Top of Search Engine with Best BigCommerce SEO Features! We live in the age of instant gratification, and that desire to get what we want, when we want it definitely extends to the ecommerce world. Read all about our BigCommerce integration here. In conclusion, there are a number of easy-to-implement solutions for speeding up your BigCommerce store.
In fact, 79% of consumers who report dissatisfaction with website performance are less likely to buy from that site again. But the slower a site load time, the fewer shoppers who are likely to convert. However, its important to keep in mind that the more you add to your store, the more code has to be loaded with every click your customers make. BigCommerce, an ecommerce software provider, is already working on speeding up load times for its users. It might be possible that a combination of old google tags (ga) and the newer ones (gags) are being used at the same time which is causing the tracking of your Google Analytics three times. According to a survey up to 79% of consumers never purchase from the websites they feel dissatisfied with. Having a responsive website isstandard practice these days. At Optimum7, we are committed to providing the best BigCommerce development services that will increase your organic traffic, conversion rates, and business with enterprise-level capabilities and keep customers coming back. Switching from Blueprint to Stencil, BigCommerces newest and fastest framework, is the best way to improve page load speed. Pingdom is an awesome free service that runs an analysis of your site and lists the top load speed factors. We recommended using JPG files to keep your site clean and prevent a slow site speed. Our team is happy to help you leverage BigCommerce and aid in the design and development of your online store. Our favorite tool for this job is ImageOptim, which compresses image files without any serious loss in quality.
Here are a few tips to take advantage of BigCommerces fast online store speeds and improve your website traffic: Page load speed tests are a simple way to analyze the performance of your BigCommerce store, as a site speed test determines which factors affect your site loading time. Try making sure all images on the site are optimized, minifying CSS and JavaScript files to decrease file size, lazy loading images where possible, limiting app use when its not necessary, and then using PageSpeed Insights to find track changes and find additional ways you to improve performance. While apps are awesome, they can also be a huge headache. If you adhere to the following guidelines, you will increase your sites speed: BigCommerce does automatically resize product photos to fit in your product descriptions and thumbnail areas of your website, so you dont have to be concerned with uploading multiple sizes of the same image. All of this will result in decreasing the site load time. For example, if one consumer in Europe visits your site, they will receive their images and other files directly from a nearby data center rather than getting them all through the main data centers that store them; this decreases latency time. Speed is a major ranking factor for Google. PageSpeed Insights is Googles tool for analyzing how well a website loads on all devices and browsers. In doing so, you may have renamed some of your category pages. It offers some great tips that could contribute to speeding up your BigCommerce stores, such as minifying JavaScript and CSS. The opinion(s) expressed in this article are the author's own and may not reflect the opinion(s) of WebCitz, LLC. This features ties the old URL to a category (or product) within the admin regardless of where you choose to point it next. This helps to distribute your images and other files as quickly as possible to shoppers all over the world. As your store grows and evolves, you will likely make changes, add inventory, and create new categories for your products. This is the recommended pixel width on BigCommerce. Whether you want us for migration, integration of any application, or need an online store redesigning service; lets know about your requirements and our team will contact you. CloudFlare is a great option for website owners looking to speed up their site. Customers are the most important part of your store and many online shoppers. A member of our team will be in touch! - All rights reserved.Terms & Conditions | Privacy Policy | Disclaimer | Accessibility Statement | Sitemap, We use cookies to give users the best possible experience. If youve been using both old Google Analytics tags (ga) and newer ones like gags, its possible the two are being used at once which could cause your analytics to be tracked three times. If this is happening, clean up any conversion tracking code that uses incompatible tagging systems immediately so conversions arent misattributed in reports or ads. While it is very handy that BigCommerce provides the use of third-party applications for the benefit of our BigCommerce online store, it should also be remembered that excess of these applications will directly result in slower loading times for your Big Commerce online store. BigCommerce reduced average response time on their sites to one-third of a second, so you're already ahead of the curve just by being on BigCommerce. And speed increases of a second or more can make a huge difference in your bottom line. Use JPG files instead of PNG as the former has a lower file size and the quality of the image is also not sacrificed. Well work with you in the initial phases of your project to figure out whats making your BigCommerce site lag, identifying common problems and challenges that are unique to you. In this blog post, well explore several ways that you can speed up a BigCommerce store without breaking the bank or doing too much work yourself. If you want to customize your store's design, make use of theBigcommerce CDN. To make your BigCommerce store more efficient, you can use a CDN to deliver static content from global nodes. There might be very basic errors in your JavaScript which might have gone unnoticed the first time around such as syntax mistakes that might be causing some scripts to not run properly. JPG files are better than PNGs since they have lower file sizes with no loss in quality. Faster pages sell more. If this is the case then it should be cleaned up immediately and it should be made sure that your conversion tracking code is using the same tagging system. Essential BigCommerce web design tips for Ecommerce Store! Scale Up your business with BigCommerce Integration! How To Choose A BigCommerce Agency To Work With, BigCommerce Support: How To Optimize Your Store, Bigcommerce Enterprise Features To Increase Revenue, BigCommerce SEO: How To Rank Your Products In Search, The Complete Guide to eCommerce Site Search, how Groove can help your mid-market business thrive on BigCommerce Enterprise. Customers who shop online not only want the convenience and selection that ecommerce offers, they also want it fast. BigCommerce offers a ton of applications to increase conversion, but speed suffers the more apps you use. Luckily, with BigCommerce, you dont have to worry about that because it automatically redirects. As a result of that happiness, youll get increased traffic from Google SEO rankings for this site. This dissatisfaction may be caused by several factors but one of the major ones and possibly the most important is the time it takes to load a site. The Width of your images should not exceed 1250 PX. The best practice is to only include a few recent posts per category, and then link out to all the other blog content in that section with links. We provide BigCommerce development service to fuel your business with enterprise level capabilities and keep your customer coming back! This will help decrease page load time which can increase conversions. The above-mentioned approaches will assist in increasing your Bigcommerce store traffic as well as lead customers happy together with a system that may cause bringing on additional visitors and also boosting big commerce SEO solutions. It also increases on-site conversions by making it more appealing to both users and search engine crawlers demanding speedier sites because faster websites are better at keeping visitors longer. Check out our recent post to learn more of the specifics regarding website maintenance. When you test your site for speed, you will be able to determine which apps are the heaviest offenders on your site.
Many apps have great customer support that will help answer your questions and maybe even provide a few tips of their own. With some ecommerce solutions this can create problems because certain subcategories and products may be associated with old categories and now their path is unclear. As time passes and like every somewhat successful online store, your BigCommerce online store will also undergo many changes which may include making new categories and sub-categories for your products. Keeping categories simple will help with this as well! The faster a page loads, the more people will stay on that page and browse through what youre selling. Web pages should be less than 2 seconds to load, or else the user may leave. We recommend using tools such as YUICompressor or Clean-css to accomplish this task. Take advantage of the Dynamic Link Redirect Type. A quick and easy way to clean up these trailings is to ask about how many pages are on one single URL address before cleaning them all individually. These images can take longer to load and display on your page, so make sure theyre the right size before uploading them! This online business reasoning has been shown by research conducted at Amazon which showed that there was an increase in eCommerce revenue when products were placed further down the recommendations list because people didnt want to wait long enough time until those items appeared at top positions. If youre a better seller than you are a coder, you can always hire a web developer to help you make the changes necessary to optimize your sites page load time. Our team is happy to help you leverage BigCommerce and aid in the, If you have any questions, would like to view.
Site speed tests are an accurate way to analyze your BigCommerce store speed, as it determines the top factors affecting the speed of your BigCommerce store. That's how many "dots per inch" your photos need to be to display properly on the web. You can get help from a BigCommerce web developer who can help with this, especially if it requires changes to your Stencil theme. One of the quickest ways to speed up a BigCommerce store is by optimizing images. Aimeos vs Adobe Commerce (Magento) Compare and select the best ecommerce platform for your store! If this happens, don't worry - BigCommerce has you covered with automatic redirects. Similarly, keeping in check the number of products being showed per page will also serve the same purpose. In addition, you should optimize your meta descriptions to increase your organic traffic and revenue. In the beginning stages of growth for this BigCommerce site, new categories and sub-categories have been created that may cause some products to be categorized incorrectly or linked with older communities. In this blog, learn how to increase your BigCommerce Site Speed with these 4 solutions. All Rights Reserved. Compressing hundreds of small-sized JPEGs can take just a few minutes and will make your website feel much snappier as you navigate through it. There are many ways to optimize your BigCommerce store for speed. Use the following techniques to increase your BigCommerce websites speed and performance, leading more customers to stay satisfied with their experience. It also says dpi is vital because an image being printed has a pixel count of 300, whereas when its on BigCommerces site you want to use 72dpi. Tip: Run a Pingdomtest on your site. One way optimized websites reduce their page load time is through leveraging browser caching when a webpage saves an image or file locally in its cache so it doesnt have to be downloaded again for future visits. Some examples include enabling compression, minifying CSS JS and HTML, reducing redirects, removing render-blocking JavaScript which will help improve the users experience by getting rid of long load times. Fortunately, BigCommerce provides a solution to this problem as it automatically redirects. In today's fast-paced world where attention spans are only getting shorter for people, consumers mustnt feel like their time is being wasted, which leads to them moving on to another seller. If your customer encounters a page on your BigCommerce store that isnt lightning-quick, they will likely move on to a faster website, costing you valuable sales. Speed is everything in todays digital world. Sites that are slow on desktop are unusable on mobile and tablet. Make sure you're using a BigCommerce theme or custom website build that is responsive. You can use the BigCommerce CDN for the related services. Luckily, being on BigCommerce alone gives you an advantage as the e-commerce software provider heavily prioritizes on improving the site loading speed for its users. Another handy tip is to optimize your menus. Once you reach out to us, one of our BigCommerce experts will get back to you within 24 hours to learn about your business and consult with you on the best solution for your needs. One of the easiest and most effective ways to speed up a BigCommerce store is with fast themes. Its similar to site speed, but when focusing on eCommerce website speed you focus specifically on the attributes that make up this one particular aspect of web development and enhance their efficiency. Fix redirects that may lead users away from the intended page on your BigCommerce store this will help improve SEO score as well. Although we love how BigCommerce offers a ton of applications to increase conversion, it's important to remember that the more you use, the slower your BigCommerce site speed will be. Satisfied mobile users will be more likely to buy from you or spread good word-of-mouth about your brand! Be sure to consider how "heavy" an app is before taking the plunge. Site and page load speed testing tools include Google Page Speed for free online use for this purpose. You dont need to upload a 3000 x 3000 image if you only need a 100 x 100 product image. This is because more apps require more code to load each and every time your customers click around. Improve your BigCommerce site speed (and your SEO) by implementing these 4 solutions. Page speed is important to Bigcommerce SEO because it can affect rankings in both direct and indirect ways.
The image sizes shouldnt be excessively large because it could potentially slow down the load speed of your online stores pages and frustrate customers. You can't expect customers to purchase something that fails to load on your website. A quick and nifty solution is to inquire about your site's redirect page and do some cleaning up. Limiting your photos to 72dpi increases page load speed and helps to prevent any loading errors. Here are 4 solutions to solving BigCommerce Site Speed challenges: Though we love the full-width, retina-ready photos from ourprofessional photographer friend's latest vacation, your product photos do not need to be billboard-sized to impress customers. Shopify Customization - The best way to extend your store! This is great news for BigCommerce store owners, as its been shown that many online shoppers simply will not wait more than 2 seconds for pages to load. To remedy this, you can easily check your websites redirect page and do some cleaning up. BigCommerce, an eCommerce platform, provides a solution to this problem by automatically redirecting. Ready to get started?
Oatly is gaining insight into their ecommerce and subscription data and laying the groundwork for future ecommerce expansion with Glew. Having a responsive website isstandard practice these days. Rather than having to load these files from main data centers only, load your files from the data center that is located closest to where your shoppers are. Another thing that web developers/store owners should keep in mind when trying to increase loading speed would be optimizing images because the image size could also impact site performance positively if done correctly. Typically, this may cause problems because certain subcategories or products may be associated with a former category, and now they don't know where to go. Know the Prerequisites! Users have grown accustomed to things happening immediately and the days of delays are long gone.
For example, syntax mistakes can cause scripts to not run properly and should be fixed as soon as possible. Responsivenesshelps to shrink photos as users shrink screen size and helps, Though we love PNG files for saving images with transparent, Improve your BigCommerce site speed (and your, ) by implementing these 4 solutions.
Read all about our BigCommerce integration here. The biggest reason for customer dissatisfaction is the time it takes to load an online store. The same can be said about your Shopify store as well, read more on how to speed up your Shopify website in our post! Use a CDN (content delivery network) which allows faster download speeds across geographic locations by caching data at multiple data center points within an ISPs infrastructure around the world depending on how often content changes in order to decrease latency). BigCommerce automatically resizes your product images to fit in the product detail and thumbnail areas of the site, so you don't have to worry about uploading multiple versions of the same image. Mobile optimization is crucial to maintaining their satisfaction and trust in you, no matter what devices a customer uses. Optimum7 can help you set the right goals, offer and implement creative and technical strategies, and use data and analytics to review and improve your businesss performance. The great news is that most page speed test sites will offer suggestions as to how you can improve the score for BigCommerce site. There are many free tools to check the speed of your website, such as Pingdom and Googles PageSpeed Insights. Website speed is the speed at which your website loads in a browser. The great news is it automatically redirects them. Optimize your BigCommerce Abandoned Cart with an All-You-Need Guide! Glew integrates with BigCommerce to offer in-depth insights on your store's product, sales and customer data. Themes that use less CSS, JavaScript, or images will load noticeably faster than others because they take up much less space on your server. Todays online shoppers have so many websites at their fingertips, they dont have to suffer with slow loading sites. "I use Glew to make key decisions across a variety of business functions, including product and inventory, marketing, and overall business planning and budgeting. A member of our team will be in touch! Also, responsive images are crucial to increase your organic traffic and conversion rates. Keep the following guidelines in mind when sizing your images on your BigCommerce site. A faster website means better SEO, fewer bounces, and more sales. Las Vegas NV, Reno NV, Los Angeles, San Francisco, San Diego, Oakland, Sacramento, San Jose, Stockton, Modesto, Santa Rosa CA, Columbus, Cleveland, Cincinnati, Dayton, Akron, Amelia OHIO, Detroit MI, Lapeer MI, Sterling Heights MI, Miami FL, Orlando FL, New York City, LA CA, Jacksonville FL, Chicago Illinois, An ISO 9001 & ISO 27001 Certified Company, Copyright 2022 Skynettechnologies.com. Subscribe for industry insights and resources. However, if you change the category names more than once without clearing out your sites redirect history, it could result in slower load times for your BigCommerce online store. Product Page Examples for Optimized Conversion: Complete with Guide, The size of your pages (too many images or videos will increase page weight), Your hosting provider (the closer they are to you geographically, the faster their servers will be). This translates to the eCommerce market as well. While one of the best eCommerce platforms BigCommerce provides the use of third-party applications to help our online store, its important not to overload your site with too many apps. Many websites use menus enlisting several products. However, here are a few more neat tips and tricks you can apply for BigCommerce store speed optimization and ultimately increase traffic on your site. Before deciding what to do about heavy-hitting sites on your website, consider whether or not their support team is responsive and helpful with resolving issues. You can also improve your menus by keeping the number of products shown on each page to a minimum. It should be kept in mind that even though it is very necessary to catch the customers eyes, the images displayed dont have to be excessively large. The idea behind lazy loading is simple: only render those elements that are visible in the users viewport at any given moment, thereby saving loads of processing power while keeping things speedy. Its measured by the time taken to fully load, which can be affected by a few different factors, such as: The server response time is affected by the number of people on your site and traffic levels. Maybe you've recently overhauled your site to create some slick new categories or just received a huge inventory boost.
If you can get a passing Google Core Web Vitals score, your BigCommerce SEO service will provide much better results. BigCommerce recommends this width (or smaller) for all of your images. If they are unnecessary, consider removing them, and consider the weight of any future apps before you add them. Contact us for a free consultation on the best way to move your site. BigCommerce provides many built-in features to optimize your site for speed. For more information, read our. This means that if someone is shopping on your site or BigCommerce store and it takes over two seconds for the category page to load, they will probably leave. These tools measure load times and display a score for every metric they analyze. These should be fixed as soon as possible. JPG files compress PNG images to make them much smaller without sacrificing the quality. Make sure you're using a BigCommerce theme or custom website build that is responsive. The site speed test can also tell if youre using images with too large file sizes that may be slowing down page load speed. That said, if you have changed category names more than once, you are creating a trail of redirects that will slow things down on your website. As the availability of abundant choices in the market, most consumers expect the fastest and most efficient results when browsing through websites and many get turned away simply because the page takes longer to load. To improve the speed of your BigCommerce page and store, keep in mind to not overload your site with unnecessary content. If you have any questions, would like to view BigCommerce sites that Groove has launched or would like to learn more about how Groove can help your mid-market business thrive on BigCommerce Enterprise, contact us through the form below. That means that slow page load times can equal lost sales. How to prepare for Google Analytics 4 Migration? Using a CDN or Content delivery network can be very efficient when dealing with consumers around the world. As Big Commerce gives the user total control on setting up the layout of their store, it is recommended to keep the number of items displayed to around five for better site loading performance. Optimize site load time by using Googles Page Speed tool. Here are a few guidelines that should be followed when setting up a BigCommerce store. The evolving eCommerce landscape is making it increasingly easier for merchants to accommodate to the tech-savvy consumer. Groove Commerce 2007 2022. BigCommerce lets users control the number of Homepage items with featured, new, and top-selling products. Theres no need to get rid of every dynamic display on your website, but limiting the number to less than 5 will leave you in the best position for success. With some themes, you can display a snippet of recent blog posts in the sidebar or footer. No doubt the content on your website is the sole reason for its existence but it should be kept in mind that unnecessary and pointless content will only push your actual website further down and result in low speed. If you dont impress them the first go-around, most of those shoppers will move on to someone elses website instead. Disclaimer: WebCitz, LLC does not warrant or make any representations concerning the accuracy, likely results, or reliability of the information found on this page or on any web sites linked to from this page. Copyright 2004- WebCitz, LLC. It doesnt sound like much, but minifying these files can make a huge impact on the loading time of your website by significantly cutting down file sizes. Using the three tips above will help you optimize your sites speed and help your bottom line flourish. You can keep your stores layout organized by having no more than five items per page for better site loading performance and valuable sales. The longer it takes your stores website pages to load, the more site abandonment increases. Speed is important for your website because it affects the number of conversions youll make. When an image is printed it is 300 dpi, in comparison when an image is used on your BigCommerce online store it should be of 72 dpi as it will increase page load speed and also prevent loading errors. Use a Content Delivery Network (CDN)to copy all of your images and other static assets from your BigCommerce store to various, global data centers. Images should also be made smaller to decrease load time.
However, theyre also notorious for causing delays in loading pages because of the complicated redirection process that takes place behind-the-scenes. This may be the number one factor affecting site speed on your BigCommerce online store. This means that website developers must ensure their content is easy for search engines to read and index. Even differences of a millisecond can lead to upticks in conversions. However, if you don't feel comfortable customizing your store's design on your own, we recommend hiring a Certified BigCommerce Partner Agency, like Groove, to help. A digital marketing strategy is the path to profitability. Some tools such as Pingdom can help you see which apps are hogging your sites resources, but they may not be the only ones. At the end of 2015, BigCommerce reduced the average load time of their sites by 30 percent, making the response time less than half a second, on average. Check out how to Get your BigCommerce Store at Top of Search Engine with Best BigCommerce SEO Features! We live in the age of instant gratification, and that desire to get what we want, when we want it definitely extends to the ecommerce world. Read all about our BigCommerce integration here. In conclusion, there are a number of easy-to-implement solutions for speeding up your BigCommerce store.